Tablet-only, mobile-first: News orgs native to new platforms coming soon » Nieman Journalism Lab » Pushing to the Future of Journalism

By Vadim LavrusikDec. 21  /  11 a.m.
December 21, 2010, 11:00 am

Here are 10 predictions from Vadim Lavrusik, community manager and social strategist at Mashable. Mashable, where these predictions first appeared, covers the heck out of the world of social media and have an honored place in our iPhone app.

In many ways, 2010 was finally the year of mobile for news media, and especially so if you consider the iPad a mobile device. Many news organizations like The Washington Post and CNN included heavy social media integrations into their apps, opening the devices beyond news consumption.

In 2011, the focus on mobile will continue to grow with the launch of mobile- and iPad-only news products, but the greater focus for news media in 2011 will be on re-imagining its approach to the open social web. The focus will shift from searchable news to social and share-able news, as social media referrals close the gap on search traffic for more news organizations. In the coming year, news media’s focus will be affected by the personalization of news consumption and social media’s influence on journalism.

Continue reading Tablet-only, mobile-first: News orgs native to new platforms coming soon » Nieman Journalism Lab » Pushing to the Future of Journalism

Sunrise, going North

I am on my way to Sheffield to talk to journalism students after a coincidental conversation with Christine Cawthorne (@crocstar) at the last news:rewired conference.

I’ll be taking them through some concepts in mobile journalism (yes, i know Christian, all journos should be mobile, and gone are the days when they simply sit next to a fax machine and wait for news to arrive on heat sensitive paper).

Hopefully we will also be able to put it all into practice this afternoon with some Continue reading Sunrise, going North